Hasaan Wayne
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Velocity Consultancy home page

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B2B consulting

Velocity Consultancy

We help businesses scale smarter, faster and profitably. A B2B consultancy site engineered to convert decision makers.

Platform
Webflow
Year
2024
Role
Lead designer and developer
Industry
B2B consulting

Scope

  • Brand to web translation
  • Service architecture
  • Case study integration
  • Strategy call funnel

Summary

A boutique consultancy was leaving qualified strategy calls on the table because the site felt like a portfolio rather than a buying experience. The rebuild reframes the firm as a growth partner with named results, named services, and one clear next step.

Challenge

Consultancy buyers are skeptical by trade. The previous site told them what the firm did but never proved it could do it. A long About page took up the prime conversion real estate, while the case studies and outcomes hid below the fold.

Approach

Editorial hero with a hard claim, three trust pillars below, a precision services block, a hard numbers band, two case studies, real partner feedback, and a single closing CTA. The site is built so a buyer can decide in under two minutes that a strategy call is worth thirty.

Section by section

How the page is built, block by block.

Every section on this site exists for a reason. Here is what each block is doing, and why it sits where it sits.

01

Hero

We help businesses scale smarter, faster and profitably

Editorial split hero. A neon yellow Book Free Consultation button paired with a quiet Get In Touch link. A 3D illustration of a financial dashboard floats on the right. The hero claims the category before the page tries to sell anything.

02

Trust pillars

200+ engagements, data driven, global

Three short pillars in colored type sit immediately under the hero. A skeptical buyer reads them and decides whether to keep scrolling. The block is one row tall and earns its place because it is.

03

Precision services

Three service cards with red accents

Business Growth Strategy, Startup Consulting, Digital Transformation. Each card carries a one line outcome and a small accent bar. The cards are intentionally restrained so the buyer trusts the firm more than the layout.

04

Why forward thinking leaders choose us

An editorial split with a real dashboard

A 3D analytics chart sits beside three differentiator pillars. Fast implementation, ROI focused delivery, disruptive insight. The block kills the assumption that consulting is slow and expensive.

05

Numbers band

+300%, $50M+, 45%, 12

Black band with four large numbers and tiny labels. The single most efficient credibility block on the page. The label under each number is intentionally a single phrase so the eye reads the number first.

06

Case studies

Two flagship engagements

Two case study cards on a blue band. Fintech and marketing SaaS. Each card carries a one line outcome and a name. Buyers click these before they click anything else.

07

Global partner feedback

Two short testimonials

Two named testimonials on a quiet card row. SaaS founder and CMO. Short, specific, and credible.

08

Ready to outpace your competition

Closing CTA on a purple gradient

A single closing band with a single button: Book Your Strategy Call Now. After everything above, this is the only ask the page makes, and it earns it.

Outcome

What shifted after launch

Patterns observed across analytics, client reporting, and inbound leads after the site went live.

  • Strategy call bookings lifted after the +300% growth, $50M+ revenue, 45% retention numbers band was added

  • Case Studies block doubled as the page's most clicked section

  • Bounce rate dropped on the home page after the hero was tightened to a single value claim

Stack

Webflow · Webflow CMS · Calendly · GA4

More pages

Across the rest of the site

The same design system carried through to every supporting page.

Velocity Consultancy Home
Home
Velocity Consultancy About
About
Velocity Consultancy Services
Services
Velocity Consultancy Contact
Contact

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